Emergency buttons are simple handheld pendants with a button that alerts medical services to an emergency. In the event of a fall or injury, the individual can push the button on their pendant and immediately alert the security company.
If you understand the ins and outs of the AMBER Alert system, a U.S.-originated system that is used by authorities to broadcast child abduction reports via TV, radio and more, then you more or less have some idea of what an emergency alert system is.
In Canada, emergency alert reports are transmitted to Canadians via the nation's broadcasting system, namely television and radio.